Gippy Grewal’s much-anticipated Punjabi wedding comedy Viyaah Kartaare Da rolled into cinemas on Friday, February 27, 2026, backed by the strength of the Gippy Grewal brand, Smeep Kang’s reputation as Pollywood’s go-to comedy director, and the perennial appeal of wedding-themed chaos in Punjabi culture. However, Day 1 did not go as hoped. Sacnilk data shows the film recorded an overall Punjabi occupancy of just 5.23% in morning shows on opening day, with afternoon, evening, and night show data still reflecting near-zero figures at the time of reporting, painting a picture of a sluggish start. Based on available occupancy tracking and regional trade feedback, Day 1 India net collection is estimated in the range of ₹60–80 lakh — a disappointing figure for a film carrying the combined weight of Gippy Grewal’s star power and Smeep Kang’s comedic legacy in Punjabi cinema.
The underwhelming opening stands in contrast to the pre-release optimism that surrounded the film. Pre-release chatter had placed the film as a fun contender for one of the bigger Pollywood openings of 2026, with comparisons drawn to Jatt & Juliet 3, and the trailer — released on Valentine’s Day — had garnered solid engagement on YouTube and social media. The apparent gap between buzz and footfalls on Day 1 can partly be attributed to stiff competition from Scream 7 and The Kerala Story 2 drawing multiplex audiences away, combined with the fact that Punjabi cinema’s core demographic in Punjab and neighbouring states tends to show up more strongly on weekends than opening Fridays. Tenvow’s pre-release Day 1 projection had suggested occupancy rates of 30–40% in major theatres, with higher turnout in evening slots expected to boost the final tally, but those numbers have not materialised as anticipated.
Now heading into Day 2 — the film’s first full Saturday — the Viyaah Kartaare Da team will be banking hard on the family audience sentiment that Smeep Kang’s films have reliably delivered in the past. Wedding comedies in Punjabi cinema have a strong tradition of weekend jumps, particularly when the word of mouth from Friday evening and night shows is positive. Early social media reactions from those who caught opening-day shows are cautiously positive — audiences are calling it light, entertaining, and suitable for the whole family, even if it doesn’t break new creative ground. A 20–30% jump on Day 2 is the minimum expectation, with Day 2 net estimates currently tracking at ₹80 lakh to ₹1.10 crore. That would be a modest but meaningful uptick, and if Sunday holds similarly, the film can still salvage a respectable first weekend.
Viyaah Kartaare Da Day 2 Box Office Collection in India
| Day | Collection (India Net) | Fluctuation (%+/-) |
|---|---|---|
| Day 1 – 27 Feb 2026 (1st Friday) | ₹60–80 Lakh (est.) | – |
| Day 2 – 28 Feb 2026 (1st Saturday) | ₹80 Lakh–1.10 Cr* (est.) | est. +25% to +38% |
Early estimate.
2 Days India Net Collection: ₹1.40–1.90 Cr (est.)
2 Days India Gross Collection: ₹1.66–2.26 Cr (est.)
2 Days Overseas Collection: ₹15–25 Lakh (est.)
2 Days Worldwide Collection: ₹1.81–2.51 Cr (est.)
Budget: ₹15 Cr (Production + P&A)
About Viyaah Kartaare Da and Future Prediction
Viyaah Kartaare Da is a Punjabi romantic comedy directed by Smeep Kang and written by Chanchal Dabra, produced by Gippy Grewal and Ravneet Kaur Grewal under Humble Motion Pictures and Pitaara Talkies, and distributed by Omjee’s Cine World. The film centres on Kartar — a charming, slightly messy young man played by Gippy Grewal — who is under intense family pressure to get married. He falls for a girl he genuinely loves, but her family comes with very different expectations, setting off a chain of hilarious misunderstandings and conflicts between the two families as they navigate traditions, egos, and wedding logistics. The supporting cast includes Gurpreet Ghuggi, Hardip Gill, and Inaamulhaq, alongside BN Sharma, Deep Sehgal, Rupinder Rupi, Prince Kanwaljit Singh, Jaggi Singh, Honey Mattu, and Jassi Longowalia — an ensemble that reads like a Pollywood wedding guest list in itself. The runtime is 2 hours, and Tenvow estimates the film’s budget at ₹15 crore, inclusive of production and promotional costs.
It is worth noting that Smeep Kang has a genuinely strong track record with Punjabi comedies — Carry On Jatta, its sequel, and several other family entertainers have found solid audiences under his direction. Gippy Grewal, too, remains one of Pollywood’s most bankable names, having delivered consistent results across music and films. The combination should, on paper, work. The film’s light-hearted theme resonates with family viewers, and early reactions highlight the film’s strength in ensemble performances and cultural authenticity, though some critics have pointed to a predictable plot as a potential drawback that might limit its crossover appeal beyond the core Punjabi-speaking audience. At ₹15 crore all-in, the break-even bar is relatively low, meaning even a modest run can keep the film out of loss territory.
For the lifetime projection, Viyaah Kartaare Da is currently expected to collect between ₹4 crore and ₹8 crore net domestically — a wide range reflecting genuine uncertainty after the soft Day 1. A strong first weekend close to ₹4–5 crore net combined would put the film on track for a safe verdict; anything below ₹3 crore from the opening weekend would be concerning. The overseas Punjabi diaspora circuit — particularly Canada, the UK, USA, and Australia — adds meaningful revenue for Pollywood films with established stars, and that circuit could provide a useful cushion here. Post-theatrical OTT rights on a major streaming platform are also expected to contribute to the overall profitability picture, given that clean family comedy content from Pollywood has a strong streaming shelf life. The weekend is far from over, and Saturday’s numbers will tell a more complete story.
Disclaimer:
- Box office figures in this article are independently estimated by Tenvow based on an internal tracking methodology that evaluates theatre occupancy trends, distributor feedback, and regional trade indicators.
- The data reflects industry estimates available at the time of publication and may vary slightly from officially reported or audited figures released later.
- These figures should be considered preliminary and indicative, not official confirmations.
- Tenvow does not guarantee absolute accuracy of the data and presents it solely for informational purposes.
- All financial figures are stated in Indian Rupees (INR) and represented in crores, unless specified otherwise.
- All dates and times mentioned follow Indian Standard Time (IST) (UTC +5:30).
