Bihu Attack Movie Collection | Budget | OTT | Hit/Flop

Bihu Attack is a Hindi-language action thriller film, released on 16 January 2026, starring Dev Menaria, Arbaaz Khan, Daisy Shah, Rahul Dev, and Yukti Kapoor in lead roles, with supporting performances from Imran Rasheed, Deepak Bhatia, and others. Directed by Suzad Iqbal Khan and produced by PKS Films, the narrative centers on Raj Kunwar, a dedicated court marshal officer in Assam, who confronts Pakistan-backed terrorists planning an attack during the Bihu festival. The story explores themes of patriotism, duty, and counter-terrorism, blending intense action sequences with dramatic tension, set against the cultural backdrop of Assam’s vibrant festivals.

The film initiated its theatrical performance with limited pre-release anticipation, primarily in urban Hindi circuits and select regions like Assam, where its thematic relevance to local festivals generated some interest. Advance bookings were modest, estimated at approximately ₹0.05 crore gross nationwide, reflecting subdued marketing efforts and competition from holdover Sankranthi releases such as Mana Shankara Vara Prasad Garu. Morning show occupancy averaged 5-8% on opening day in key markets like Mumbai, Delhi, and Guwahati, indicating sparse turnout influenced by mixed early reactions to its predictable plot and execution flaws. Projections for Day 1 indicated an India net collection in the range of ₹0.10-0.13 crore, potentially hampered by critical reviews labeling it as a “lame and predictable thriller.”

Worldwide earnings remained negligible initially, with minor contributions from Hindi-speaking diaspora markets. Released on approximately 500-700 screens across India, the emphasis on patriotic action and festival elements aimed to draw walk-ins over the extended holiday weekend, yet logistical issues in select rural venues and lukewarm word-of-mouth tempered momentum. As afternoon and evening shows progressed, audience feedback was pivotal, particularly in comparison to similar low-budget thrillers that relied on regional appeal for sustained performance. By the first weekend, collections showed marginal stability, benefiting from Republic Day proximity, but subsequent weekdays witnessed sharp declines due to negative critiques on narrative coherence and overreliance on clichés.

Social media platforms, including X, featured limited discussions focusing on its Assam-centric setting and Bihu festival portrayal, with isolated posts noting cultural authenticity but overall disappointment in storytelling. Comparative analysis with contemporaneous action films suggests a measured but underwhelming trajectory, reliant on niche patriotism for any incremental growth amid a competitive January slate. As of January 24, 2026 (Day 9), the film has accumulated modest totals, positioning it for a short run unless OTT prospects revive interest.

Bihu Attack 2026 Overview

Bihu Attack Box Office Collection

Bihu Attack is a Hit or Flop
Flop

What is the budget of Bihu Attack
The budget is around ₹10 crore

Bihu Attack Ott release date

• OTT Platform: TBA
• OTT date: Expected 8 weeks post-theatrical.

Our Review

Bihu Attack emerges as an action thriller that seeks to portray the valor of security forces against terrorist threats during Assam’s iconic Bihu festival, directed by Suzad Iqbal Khan. Dev Menaria anchors the film as Raj Kunwar, a resolute court marshal officer, delivering a performance marked by determination and physical prowess in high-stakes confrontations, though occasionally hampered by a script that prioritizes spectacle over character nuance. Arbaaz Khan and Rahul Dev provide solid antagonistic presence, embodying the militant operatives with calculated menace, while Daisy Shah and Yukti Kapoor add emotional layers to the supporting narrative, grounding the story in personal stakes amid the chaos.

The technical execution, including cinematography that captures Assam’s scenic landscapes and festival vibrancy contrasted with tense urban infiltrations, builds atmospheric suspense, complemented by a score that amplifies action sequences without overwhelming the dialogue. Initial critical assessments commend its intent to highlight regional festivals and counter-terrorism efforts, yet highlight shortcomings in pacing and originality, positioning it as a conventional genre entry rather than an innovative standout. In terms of box office trajectory, Bihu Attack has commenced with restrained figures, aligning with low-budget thrillers in a competitive post-Sankranthi landscape.

Early estimates reflect a Day 1 net of ₹0.13 crore in India, capitalizing on patriotic themes during the Republic Day period but constrained by mixed reviews and limited screen count. In comparison to similar action dramas like those from 2025, it stands out for its Assam-specific setting, potentially drawing crowds in Northeastern circuits, yet falls short of broader traction seen in films like Fighter due to execution flaws. Occupancy trends at 7% for morning shows suggest potential for weekend escalation in single-screen venues, particularly if word-of-mouth amplifies its cultural relevance, though overseas limitations due to niche appeal may cap totals.

Future prospects for Bihu Attack appear modest, contingent on sustained regional interest and critical reevaluation, with projections estimating a domestic lifetime net of ₹1-2 crore if it capitalizes on festival sentiment. Its thematic focus on Bihu and security challenges offers a distinctive angle in 2026’s Bollywood slate, comparable to the regional depth in films like Uri: The Surgical Strike, though its flop classification will depend on overcoming early hurdles and leveraging digital platforms for wider exposure.

Overall, while Dev Menaria’s lead and the ensemble’s efforts provide watchable moments, the film’s predictability and budgetary constraints hinder its potential, serving as a testament to the difficulties of balancing ambition with polished storytelling in mid-tier productions.

Top 15 Opening day movie of Bollywood 2025

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Frequently Asked Questions

Disclaimer:

1. Box office figures in this article are independently estimated by Tenvow based on an internal tracking methodology that evaluates theatre occupancy trends, distributor feedback, and regional trade indicators.
2. The data reflects industry estimates available at the time of publication and may vary slightly from officially reported or audited figures released later.
3. These figures should be considered preliminary and indicative, not official confirmations.
4. Tenvow does not guarantee absolute accuracy of the data and presents it solely for informational purposes.
5. All financial figures are stated in Indian Rupees (INR) and represented in crores, unless specified otherwise.
6. All dates and times mentioned follow Indian Standard Time (IST) (UTC +5:30).

Reference:

Times of India

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